Join the Collective.
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Why the URoot Collective exists
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Leadership and experience are retiring faster than they’re being replaced
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Too many people are being left to figure out life on their own
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At URoot Collective, no man or woman is left behind to fend for themselves
MEMBERSHIP OVERVIEW
URoot Collective offers three paths of participation—each designed to meet you where you are, and guide you toward deeper leadership, accountability, and contribution.

Library
Self-paced learning and foundational content on leadership, mentorship, purpose, and personal responsibility. Access to on-demand courses and recorded discussions from the programs elite business and advisory consultants.
Designed for those beginning their journey—learning at their own pace, with intention.

BrainTrust
URoot BrainTrust is a facilitated forum for thoughtful professionals to engage in roundtables, group discussions, and case-based dialogue. It emphasizes peer-level exchange, collective intelligence, and structured conversation—creating space for reflection, diverse perspectives, and collaborative thinking without directive consulting or hierarchy..
Application required.

URoot Ascend
Live, relationship-based premium business and leadership consultancy and advisory offered to program participants and focused on personal accountability and growth. Also, full access to the BrainTrust.
Future access expands to live consultant-hosted broadcasts and a rigorously curated, expert-approved industry knowledge repository. Application required.
Membership Options
All members begin with URoot Vault access.
Advanced tiers (BrainTrust & URoot Ascend) are available by application and approval.
URoot Vault
19.99CA$Every monthAccess to on-demand courses and recorded discussions from the programs elite business and advisory consultants.14 day free trial
Founded with Intention
My name is Shaban Abdi
URoot was founded by Shaban Abdi, a Chartered Professional Accountant (Ontario), with a clear purpose: to reconnect growth with responsibility and leadership with accountability.
Built on the belief that experience must be shared—not retired—URoot exists to bring together people committed to purposeful growth, mentorship, and contribution.
The vision is simple: grounded growth, shared with intention.





